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Sales Promotion

Sales Promotion

Promotional mix: it is formed by the specific mix of advertising, sales promotion, public relations and personal selling the company uses to achieve their advertising and marketing objectives. The four main promotional tools are described below: Advertising: Any paid form of non personal presentation and promotion of ideas, goods or services by a sponsor well […]

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Buying Cosmetics Online

Purchasing cosmetics is a personal and fun task. With increasing numbers of online retailers offering popular makeup brands, makeup consumers are faced with a choice. They must decide if it is better to buy makeup online or at their local stores. Online shopping has both advantages and disadvantages. When buying cosmetics online, you can shop […]

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